CUSTOM SHOE NFTS: BRAND IDENTITY
THE GOAL: Creating a logo design for Freshest Kicks Custom Shoe NFT brand that feels high end, urban and artistic.
THE CONCEPT: A shoelace illustration forming a script "F", with the added detail of an ink drip, which gives a nod to their creative process of hand painting the shoes. This shoelace icon works well on it's own, over a hexagon for profiles and also paired with a simple modern font.
Note: All custom painted shoe photos are the artist work of Jeff and Charity Goring, Owners of Freshest Kicks.
jeff & charity goring
Mel spent the time to listen to our vision for our brand and found a way to incorporate all the elements that make us tick into one logo! We totally recommend her to anyone who is looking for a designer to create something unique and cool! Thanks Mel!